The Video Platform Provides The Community Authority to Reduce Artificial Intelligence-Made Media in Their Feeds

TikTok is introducing a updated setting that enables them to lessen the amount of AI-created content appearing in their timelines. This move comes as the platform disclosed that it currently hosts in excess of 1 thousand million AI videos.

Pilot Phase and Launch

This change is undergoing trials over the coming weeks before a global release. This development coincides with a rise in AI-generated material, spurred by new video-generation tools.

AI Proliferation Online

It has been noted that almost a tenth of the most rapidly expanding content creators on another major platform primarily display content made by AI. A considerable share of this output is deemed “AI slop”, a phrase for poor-quality, mass-produced content that is often absurd or bizarre.

Our research shows that many people like content produced via AI tools, from AI artwork to science explainers, and we aim to provide users the option to adjust the amount of that, according to their own likes,” stated a company executive.

Scale of AI Content

The platform announced that there are presently 1.3 billion videos on its app labeled as AI-generated. Overall, more than 100 m videos are uploaded to the service daily, making AI content a relatively small part of its total content library.

How to Adjust Settings

Users will be able to reduce or increase the volume of artificial media they view by opening the content preference feature in the app and picking the AI content topic. Other topics that are already be controlled under the setting encompass news, style, beauty, and dance.

AI Disclosure Rules

Its rules require content makers to label “realistic” AI-generated content, and it prohibits dangerous fake videos of celebrities or emergencies. Any realistic artificial content that is not labeled can be deleted under its community policies.

Furthermore, the platform will now apply an artificially created watermark to content produced via its built-in AI features, or flagged by an industry-wide initiative for recognizing artificial media. This measure is aimed to deter users from attempting to evade the labeling process.

Educational Initiatives

The company is furthermore introducing a $2 million AI literacy fund for professionals and institutions to produce learning resources about responsible artificial intelligence. This program will benefit non-profit groups focused on training computer science.

Moderation Strategy

TikTok has supported its moderation strategy, during discussion over proposals to make redundant numerous content moderators in the United Kingdom. TikTok is planning to eliminate hundreds of positions in its content moderation division in London, with labor groups and online safety experts expressing worry that people are being substituted by AI moderation.

A company official clarified that staff-based oversight would remain essential, but AI can shield workers by removing the most graphic content ahead of it gets reviewed by people. TikTok reported a notable drop in disturbing and violent content handled by human moderators over the last 12 months due to intervention by its automated systems.

“We think that it’s essential to integrate people and machines to ensure user safety,” the executive stated. “We’ll have humans as involved in the system, but we further consider it’s very important to limit contact with dangerous material as swiftly, which is where a significant AI assistance is making a difference operate efficiently.”
Deborah Marshall
Deborah Marshall

Elena Voss is a mindfulness coach and author dedicated to helping others find balance through meditation and holistic living.